THEE REVAMP (Winter 2020 Photoshoot)

During the fall of my freshman year at Virginia Tech, I started thinking about a “Rebranding Campaign” that I would manage once I was on winter break. As a first-year college student, I felt it necessary to reintroduce mymself as a dedicated rising professional. In order to do this I had to rebrand my work and accomplishments to make sure it translated appropriately for internship applications. The first thing I did for the campaign was plan and deliver a five-outfit photoshoot that resulted in over 600 stills. These outfits consisted of three main styles: business casual, styled casual, and school-branded.